What Should a Handyman Website Include? A Simple Checklist

The best website for a handyman business isn't the fanciest one. It's the one that tells a homeowner, in a few seconds, that you can fix their problem, that you work in their area and how to reach you. Everything else is extra.

Here's what to include and what to skip.

Start with how customers actually find you

Picture the person on the other end. A cabinet door just fell off. The garbage disposal is humming and doing nothing. There's a list of ten small jobs they've been putting off. They search on their phone, or they look you up after a neighbor mentions your name.

They're asking three questions:

1. Does this person do the kind of job I need?
2. Do they come to my area?
3. How fast can I get a price?

Build every part of your site around those questions.

The handyman website checklist

1. A clear headline with your trade and your area

Put it at the very top: "Handyman services in Mesa and Gilbert" or "Home repairs and small jobs in North Austin." No slogans, no "Welcome to our website." Under it, add one big button: Request a quote.

2. A specific list of jobs you take

"General repairs" doesn't tell a homeowner much. Specific jobs do. Group them so they're easy to scan:

• Repairs: drywall patches, doors that stick, loose railings, leaky faucets
• Installs: TV mounting, shelves, ceiling fans, light fixtures, blinds
• Assembly: furniture, playsets, storage
• Outdoor: fence repairs, gutter cleaning, deck boards, pressure washing
• Small projects: tile backsplash, painting a room, trim and caulking

Only list what you're licensed and comfortable doing. Rules about which jobs need a licensed contractor vary by state and city, so check your local rules before you advertise electrical, plumbing or larger remodeling work.

It also helps to say what you don't do ("No roofing or major electrical"). Fewer dead-end calls for you.

3. Your service area

List the towns or neighborhoods you cover. If you have a minimum charge or a trip fee for far-off jobs, say so up front. People appreciate it, and it saves you awkward calls.

If you work from home, you don't need to show your home address. List the areas you serve instead. Google's guidelines say service-area businesses should hide their address on their Google Business Profile (Google Business Profile guidelines).

4. A short quote request form

This is where jobs come from. Keep it short:

• Name
• Phone or email
• Town or zip code
• What needs doing (a text box)
• How soon (this week, this month, no rush)

That's enough to call back with a rough price or a few questions.

Test it. After your site goes live, send yourself a request and make sure it shows up. A broken form is worse than no form, because customers think they've reached you and you never hear about it.

5. A phone number you can tap

Most people will visit on their phone. Put your number at the top, make it tappable and say whether texting is OK. A lot of homeowners would rather text a photo of the problem than explain it on a call.

6. Your hours and how fast you reply

"Mon to Sat, 7am to 5pm. Quote requests answered within one business day." Only promise what you can keep. When your schedule changes, like a holiday week or a slow winter, update it right away.

7. Honest proof of your work

Homeowners are letting you into their house, so trust matters. Include what's true:

• Years of experience
• Whether you're licensed (where required) and insured. Only claim it if it's true.
• Real reviews from real customers, with their permission
• Photos of real jobs you've done

Don't use stock photos of someone else's work as if they were yours, and never post made-up reviews. The U.S. Federal Trade Commission has a rule banning fake reviews and testimonials (FTC announcement). If you're new, it's fine to skip the reviews section for now. Add it once you have a few.

8. A few lines about you

People hire a person, not a logo. Two or three sentences is plenty: your name, how long you've been doing this and what customers can expect, like showing up on time and cleaning up after.

What to skip (at least for now)

• A blog. Nice someday, not needed to get calls.
• Ten pages. One clear page with everything above beats a big site with empty pages.
• Long forms. Every extra question means fewer requests.

Handyman website examples: what good ones have in common

When you look at handyman sites in your area, you'll notice the ones that feel easy to use share a few traits:

• You can tell what they do and where in one glance.
• The phone number and quote button are visible without scrolling.
• The list of jobs is specific.
• The site reads well on a phone.

Test your own site on your phone: could a stranger tell what you do, where and how to reach you in five seconds?

Choosing a website builder for your handyman business

There are plenty of options, from drag-and-drop builders to hiring a designer. When you compare them, focus on what matters for a one-person or small-crew business:

• Time to get live. Can you finish it in one sitting, or does it need a weekend of templates and settings?
• A working quote form. It should be included and simple to set up.
• Easy updates. When your hours, service area or job list change, how hard is it to fix?
• Simple pricing. Watch for add-ons that make a cheap plan expensive.
• Phone friendly. Your site has to look right on a phone.

LiveByLunch was built around those points. You answer a short chat about your business: what jobs you take, where you work and how customers reach you. It builds a real website with a working quote form, live the same day. Quote requests come to your inbox with an email alert. To change something later, you just ask, like "Add TV mounting to my services" or "Change my hours to start at 8am." See the plans on our pricing page. Here's how the page lays them out:

Prices are per site, and each additional site is its own subscription. Yearly plans save 15%. Get started today.

Connect your site to Google

A website works best alongside a free Google Business Profile, which gets you onto Google Maps. Add your website link to your profile and keep your name, phone and hours the same in both places. Our step-by-step guide on how to get your business on Google covers the whole setup.

Quick recap

Your handyman website should have:

• A headline with your trade and your area
• A specific list of jobs you take, and what you don't
• Your service area and any trip fee
• A short, tested quote form
• A tappable phone number and "texts OK" if true
• Your hours and reply time
• Honest proof: experience, insurance, real reviews and real photos
• A few friendly lines about you

Want to see if it fits your business? Plans start at $15/month. See plans.